Women and Rejection in Online Business

Jan 13, 2012 by

Women and Rejection in Online Business

Lisa Irby of 2CreateaWebsite recently did a video about fear of rejection online and women (video below). I don’t have a camera set up to do a video response, but I did want to respond to her because it’s something that’s been on my mind, too.

I used to worry about making me front and center on my websites and blogs because I wanted to be more private and I wanted my topics to be at the forefront. But I’ve been reading a lot about branding and influencing lately and realized that I needed to be the expert. I want to be my brand :) So here’s a picture of me to show I’m not afraid to show off me and my newbie self :p

I will admit this is one of my favorite pictures of me...

She’s Right

But I do still have insecurities, and I think that Lisa nailed it when she said it tends to be more women that have fear of rejection. It’s really sad, but I think it goes to all areas of life. See I was taught growing up that I should be a strong woman with a “successful” career. That I should follow in the footsteps of certain members of my family.

I had to battle with rejection when I chose a very different path – becoming a mother, and owning my own online business. Neither of these things are seen as particularly “successful,” at least not in my family. The online business thing may become more legitimate, eventually.

Even Online!

But even outside of my family (and I hope I’ve overcome most of those things… or at least learned to ignore “well-meaning” family)… in the online world.

As I launched my blog, I found myself wondering “can I really succeed at this?” This blog is in the internet marketing niche. It dabbles in productivity/personal development.

These are niches dominated by men.

I find myself thinking “can I really be successful at this?”

I don’t want to be successful at “work at home mom” stuff, really, because I don’t want to present information about “all the options” like party plans, consulting businesses, etc.  Most WAHM sites seem to present “all options.”

I want to talk about internet marketing, niche marketing, email marketing, etc. I want to talk about the things that I’ve had success with and the projects I’m still enjoying creating. My niche sites both center around women’s issues so the concern there is not as great (though I have had to learn to stop being afraid to be controversial… I’m just going to end up offending some women with my sites focusing on fertility/pregnancy/birth/baby issues).

But this niche is even more intimidating. The legends of internet marketing are men. The “Gurus” are men.

Encouragement

So yes, Lisa, I do think fear of rejection is worse. I do wonder “are men going to listen to me?” “are they going to discount me because I’m not a guy?”

It’s women like Lisa Irby and Ana Hoffman that make me think, yeah, a woman can be massively successful at this. I love the cool, calm authority that Ms. Ilene has, the way she gets attention from top experts with her innovative projects. I like Brankica’s spunk and timely articles. I remind myself that women can be and are successful – even when they speak out with their own unique, confident voices. I’m looking forward to developing mine.

Here’s Lisa’s video below: What do you think about fear of rejection online?

Photo by HeyRocker